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Home Select
The Sunday Notebook
No. 7 · Sunday 5 July 2026
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In this issue
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01The editorial
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02The article : A Paris summer: the seasonal mechanics of an imbalance
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03The advice : Reading the age of a listing
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04Why entrust us with your project
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01 · The editorial
Every year, between 14 July and the end of August, the Paris market passes through a phase that few buyers make use of, simply because they are not around to observe it. Sellers stay, buyers leave. The balance of power quietly tips.
This week, we document that seasonal mechanism rather than mythologise it. This is not about promising hidden bargains, but about understanding why a property still listed since April deserves, in July, a different reading.
For anyone who has paused their search until the autumn, these few weeks may well prove the most productive of the year.
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Jean Mascla, founder
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02 · Article of the week
A Paris summer: the seasonal mechanics of an imbalance
Market · Seasonality · 5 min read
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The gist
Between 14 July and the end of August, buyer demand withdraws from Paris while sellers keep their listings online, which tips the balance of power.
The average time to sell reached 72 days in Paris in the first quarter of 2026, against 85 in the previous quarter, and the average negotiation stands at 3.8% according to the Observatoire Interkab.
A property listed in April and still available in July is rarely a poor property: often poorly presented or mispriced from the outset, it becomes negotiable.
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July and August quietly reshuffle the deck in Paris. Demand withdraws, supply remains, the room for negotiation widens. Not to seize mythical bargains, but to work methodically on the properties that have lingered on the market since spring.
The setting first. The price of Paris apartments stands at 9 530 €/m² in April 2026 according to the Chambre des Notaires de Paris, with a modest movement of +0.4% year-on-year. On 1 July, MeilleursAgents records an average of 9 661 €/m², while DVF data processed by Qoridor puts the figure at 9 806 €/m² on 1 June. A stable, almost flat backdrop, which makes the seasonal variable all the more visible.
On the ground, the pressure on any given property changes in nature. Where a listing drew a steady stream of viewings in spring, it attracts only a handful in July. The paradox is familiar to professionals: summer is not a quiet period, it is an imbalanced one. Some private buyers postpone their project until September, to gain, they say, a clearer view. Sellers, meanwhile, do not switch off.
Properties listed in spring therefore continue to exist. An apartment advertised in April and still available in July is rarely a poor property. More often, it is poorly presented, mispriced from the outset, or penalised by an unfavourable DPE (energy rating). In Paris, apartments rated F or G suffer a discount of 10 to 20% and see their time on market lengthen. The average time to sell now stands at 72 days for the first quarter of 2026, against 85 in the previous quarter. So many files that, in July, become negotiable.
The room for negotiation widens accordingly. Across Paris, the Observatoire Interkab records an average negotiation of around 3.8% in the first quarter of 2026, a sign of a market still tight by the national benchmark. Our own figures, on acquisitions handled by the firm in the first quarter, put the average negotiation at around 5.5%, slightly down from the 6.2% recorded in the second half of 2025. There is nothing magical about that delta: it reflects rigorous upstream filtering and a case built property by property, often on listings that have been online for several weeks.
The financing context reinforces caution on the seller's side. In July 2026, the Observatoire Pretto records average rates of 3.31% over fifteen years, 3.38% over twenty years and 3.41% over twenty-five years. The European Central Bank raised its policy rates by 0.25 point on 11 June, the first hike since September 2023. Lender rate cards should hold until the end of the summer, but the autumn remains uncertain. An informed seller knows that their September buyer may borrow at a slightly higher rate than their July counterpart.
Let us resist the temptation of the easy narrative. The notaires themselves describe an Île-de-France market moving in fits and starts, where the slightest economic or geopolitical event seems capable of derailing the recovery. Between February and April 2026, Île-de-France recorded 29 680 second-hand home sales, down 3% year-on-year. Summer does not reverse that underlying trend, it opens a parenthesis within it.
That parenthesis rewards preparation, not opportunism. Sifting through listings published in April and May, identifying the reasons for their persistence, preparing an offer built on verifiable facts: time on market, DPE, successive price adjustments, the seller's degree of tension. Patient work, incompatible with a disconnected holiday. And precisely what produces the best files of the year.
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Average price per square metre in Paris by source
| Source |
Average price recorded |
Date |
| Chambre des Notaires de Paris |
€9,530/m² |
April 2026 |
| MeilleursAgents |
€9,661/m² |
1 July 2026 |
| Qoridor (DVF data) |
€9,806/m² |
1 June 2026 |
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« Summer does not produce bargains. It produces a momentarily inverted balance of power, for those who know how to read it. »
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Frequently asked questions
Why is summer a good time to buy an apartment in Paris?
Between 14 July and the end of August, a share of buyers postpone their project until September while sellers do not withdraw their listings. The balance of power shifts and the room for negotiation widens on properties still online since spring.
What is the average negotiation margin in Paris in 2026?
The Observatoire Interkab records an average negotiation of around 3.8% in Paris in the first quarter of 2026. On acquisitions handled by Home Select in the same quarter, it stands at around 5.5%.
What is the average time to sell an apartment in Paris?
The average time to sell stands at 72 days in Paris in the first quarter of 2026, against 85 days in the previous quarter.
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Figure of the week
72 days
The average time to sell an apartment in Paris in the first quarter of 2026, against 85 days in the previous quarter. Every week added to that figure brings a possible negotiation closer.
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03 · Buyer's advice
Reading the age of a listing
A listing visible since April or May, still online in July, deserves a careful look. Check the price history on the portals, cross-reference the publication date with successive reductions, examine the DPE. Properties that linger often tell, to those who know how to read them, the exact margin the seller has left.
Read this week's advice ›
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04 · Why us
An average 6% negotiation off the seller's asking price
Since 2011, our sixteen hunters have negotiated on average 6% off the seller's asking price, with an average search time of 45 days. This performance is neither a matter of luck nor of aggressive bidding. It rests on demanding upstream filtering, precise reading of market signals, and a case built file by file. In summer, that work becomes particularly productive.
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Our services
Entrust us with your search
For fifteen years, sixteen property hunters have assisted those buying an apartment in Paris. From defining the brief to exclusive sourcing, including off-market, through to negotiation and signature: one point of contact, a method proven on more than twelve hundred projects.
Fees on success only.
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See you next Sunday.
In the meantime, if a project is taking shape, we remain at your disposal for an initial conversation. We assess your brief against the market and deliver an unvarnished reading.
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Home Select
Property hunters since 2011
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60 rue François 1er, 75008 Paris · 01 78 76 78 10
Member of the Federation of Property Hunters (FCI)
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